Yahoo has bought del.icio.us, which allows users to bookmark, save and share content that they tag with keywords – data that may be of use to improve search results and for ad targeting – though… More
Archive for 2005
Paid search will eclipse all other forms of online advertising in the coming years, according to investment banking and research firm S.G. Cowen & Co., which estimates that U.S. advertisers will spend $6.1 billion in… More
Small and medium-sized businesses (SMBs) say they are optimistic about their future and have confidence in the power of online marketing, according to the “SMB State of the Union” study released this week by AllBusiness.com… More
Yahoo on Thursday released, in beta, Yahoo Answers, a service that lets registered users post and answer questions that may not be easily handled through keyword searches, thus adding a community element to search, writes… More
Search engine marketing and optimization have may have already gained prominence in online advertising, but new frontiers beyond the web lie ahead, according to search expert Danny Sullivan, writes ClickZ. “Search is going to be… More
Search remains a major source of visits to retail websites during the holiday season, with search engines and directories contributing 17.9 percent of all visits to the Shopping & Classifieds category for the week ended… More