Logo design is a strange bird. Some logos undergo vigorous $500k processes while others are simply sketched on napkins in seconds. Does it matter? Not really. What matters is that the logo is successful in… More
The Golden Arches. The Swoosh. The Shell. You remember them all like you remember the lyrics to Ice-Ice Baby. It’s a company’s identity. Their logo. Their “tramp-stamp” if you will. A distinctive and unique icon or symbol of a company, object, publication, person, service or idea that best represents them and helps to convey its message to the customers in their market.
When I tell people that I am a designer one of the first responses is, “so like… you do logos and stuff?†Branding and creating logos is in fact one of my job responsibilities. Although… More