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	<title>Comments on: Design Makes a Difference in the Auto Service Industry: Convoy Auto Repair</title>
	<atom:link href="http://www.dtelepathy.com/blog/telepathy/design-makes-a-difference-in-the-auto-service-industry-convoy-auto-repair/feed/" rel="self" type="application/rss+xml" />
	<link>http://www.dtelepathy.com/blog/telepathy/design-makes-a-difference-in-the-auto-service-industry-convoy-auto-repair</link>
	<description>Design makes a difference - Committed to being designers of the web, we create experiences that deliver results.</description>
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		<title>By: chapolito</title>
		<link>http://www.dtelepathy.com/blog/telepathy/design-makes-a-difference-in-the-auto-service-industry-convoy-auto-repair#comment-960</link>
		<dc:creator>chapolito</dc:creator>
		<pubDate>Thu, 10 Dec 2009 21:04:45 +0000</pubDate>
		<guid isPermaLink="false">http://www.dtelepathy.com/blog/?p=3347#comment-960</guid>
		<description>Actually Arnold, I am wrong here. I made the mistake that assuming that a repair shop was equivalent to a service/tune up garage. When it comes to oil changes, tire rotations and smog checks I think my points on services and pricing are valid; but you are right, the average driver has no idea what services is necessarily when their car breaks down.

cheers!</description>
		<content:encoded><![CDATA[<p>Actually Arnold, I am wrong here. I made the mistake that assuming that a repair shop was equivalent to a service/tune up garage. When it comes to oil changes, tire rotations and smog checks I think my points on services and pricing are valid; but you are right, the average driver has no idea what services is necessarily when their car breaks down.</p>
<p>cheers!</p>
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		<title>By: Arnold Yoon</title>
		<link>http://www.dtelepathy.com/blog/telepathy/design-makes-a-difference-in-the-auto-service-industry-convoy-auto-repair#comment-959</link>
		<dc:creator>Arnold Yoon</dc:creator>
		<pubDate>Wed, 09 Dec 2009 16:04:29 +0000</pubDate>
		<guid isPermaLink="false">http://www.dtelepathy.com/blog/?p=3347#comment-959</guid>
		<description>Thanks for taking a look at our work and for your comments.  Reputation, especially in the auto service industry, which has traditionally been plagued with a bad rep, is critical - hence our positioning on the home page of customer testimonials which directly reflect the quality of the customers&#039; experiences.

Agreed, &quot;Services&quot; is important as well, but most users won&#039;t visit that area of the site extensively - they&#039;ll schedule an appointment online, or call the shop to describe the problem they&#039;re having.  Diagnosis of automotive problems for most folks (like me) tends to be fairly generic, along the lines of &quot;I hear this clunk coming from the back of my car,&quot; rather than &quot;I think I have a problem with the rear differential.&quot;

Thanks for the kudos!</description>
		<content:encoded><![CDATA[<p>Thanks for taking a look at our work and for your comments.  Reputation, especially in the auto service industry, which has traditionally been plagued with a bad rep, is critical &#8211; hence our positioning on the home page of customer testimonials which directly reflect the quality of the customers&#8217; experiences.</p>
<p>Agreed, &#8220;Services&#8221; is important as well, but most users won&#8217;t visit that area of the site extensively &#8211; they&#8217;ll schedule an appointment online, or call the shop to describe the problem they&#8217;re having.  Diagnosis of automotive problems for most folks (like me) tends to be fairly generic, along the lines of &#8220;I hear this clunk coming from the back of my car,&#8221; rather than &#8220;I think I have a problem with the rear differential.&#8221;</p>
<p>Thanks for the kudos!</p>
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		<title>By: chapolito</title>
		<link>http://www.dtelepathy.com/blog/telepathy/design-makes-a-difference-in-the-auto-service-industry-convoy-auto-repair#comment-958</link>
		<dc:creator>chapolito</dc:creator>
		<pubDate>Wed, 09 Dec 2009 06:36:10 +0000</pubDate>
		<guid isPermaLink="false">http://www.dtelepathy.com/blog/?p=3347#comment-958</guid>
		<description>the design is beautiful, but I kind of feel like it doesn&#039;t present the information that customers want upfront. Services, prices, location and reputation are pretty much all I care about in a mechanic and I would venture to say that is true for most people. The reputation is there with the testimonials in the featured content slider, but all we are presented are testimonials from people in cars, makes me think more of auto insurance or a dealership than a mechanic. the google maps lightbox is nice, but it took me a while to find it.

Again, the design is very attractive and the large majority of the site has obviously been planned with care, I just am a bit hesitant about the focus of the homepage considering the nature of the business.

keep up the good work dt!</description>
		<content:encoded><![CDATA[<p>the design is beautiful, but I kind of feel like it doesn&#8217;t present the information that customers want upfront. Services, prices, location and reputation are pretty much all I care about in a mechanic and I would venture to say that is true for most people. The reputation is there with the testimonials in the featured content slider, but all we are presented are testimonials from people in cars, makes me think more of auto insurance or a dealership than a mechanic. the google maps lightbox is nice, but it took me a while to find it.</p>
<p>Again, the design is very attractive and the large majority of the site has obviously been planned with care, I just am a bit hesitant about the focus of the homepage considering the nature of the business.</p>
<p>keep up the good work dt!</p>
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