Publicis Groupe, the fourth largest agency holding company acquires Digitas for $1.3 billion. I don’t see the story posted to AdAge yet or anywhere on either company’s news section. I guess we will stay posted to this development.
So who else does Publicis own?
- Moxie Interactive (interactive marketing)
- Leo Burnett (ad agency)
- Saatchi & Saachti (ad agency)
- Denuo (think tank)
- Digitas (digital marketing)
- Modem Media (interactive marketing)
- Medical Broadcasting (medical marketing)
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January 2007: The Mobile Codes Consortium. Publicis Groupe, Hewlett-Packard Laboratories, Gavitec AG – mobile digit and Neomedia Technologies are proposing an open, marketing-driven standards body for the 2D barcode ecosystem. For more information, read our mission statement. Get in touch with us at info AT mobilecodes.org.
http://www.activeprint.org/MC2MS.pdf
dlethe / January 2nd, 2007, 9:26 pm / #
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