We would like to congratulate Kathryn Ballint, CEO of CropMom! CropMom is a web application which is taking traditional scrapbooking into the modern era. Dried flowers, construction paper and orange-handled scissors are no longer necessary for parents to preserve the best memories of their kids. Our UX team worked with Kathryn to help refine and polish CropMom’s design, executing on her passion and entrepreneurial spirit.
CropMom
CropMom is a web application which is taking traditional scrapbooking into the modern era. Dried flowers, construction paper and orange-handled scissors are no longer necessary for parents to preserve the best memories of their kids.
Created by a local entrepreneur and Mom, CropMom was a fully-functional site before the engagement with us. We were approached to provide User Experience consultation and design to improve usability, conversion ratios and visual appeal of this web app. We worked with CropMom's backend development team to create the .CSS/HTML and supporting design files to be tied into the application.
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Almost immediately after I started my online scrapbooking website, I realized that I needed experts in Web 2.0 design who could make my site easier to navigate and better looking. digital-telepathy was the perfect fit for CropMom. The folks at dt were brimming with ideas for my site, and had a thorough understanding of what needed to be done to make my site first class. Since I launched my new site design, I've heard from users all over the world who have told me how much better CropMom looks and, even more important, how much easier the site is to use. Thank you, dt, for your keen sense of Web 2.0 design. I would not hesitate to hire the creative minds at dt again!
- Kathryn Ballint CropMom, CEO
Services Utilized
- Web Strategy
- Research & Planning
- User Interface Design
- Interaction Design