Looking back over the last couple years, we’ve published a variety of helpful posts and video clips that offer best practices for businesses. Today I’m sharing a selection of fourteen resources that guide our objective-based design approach. Our articles and videos come from our day-to-day experiences as we keep innovating and making the web a better place. We hope these resources inspire you to keep improving as you continue on your company’s journey.
Which articles and videos in the list do you resonate with? Do any strike a nerve? Let us know in the comments!
Start on the Right Foot
Getting the right people in the room — and going with the flow — are two tickets to a superstar kickoff.
Establish your story, and unite your team around it.
If you’re in charge of the project, pick the right team — or freelancer — to create your design.
Prepare by rounding up your resources & getting your whole company in gear.
Using an objective-based design business model — with clear objectives and regular design check-ins — lets us focus on what’s important.
The web certainly isn’t set in stone. As this post explains, staying agile is key to controlling costs, reducing time, and maximizing scope.
Rapidly Iterate & Test
Quickly create an MVP and keep iterating with your whole team.
Keep striving for a better final product. Incremental changes can yield exponential results.
Follow a formula for better app design, with details from our work with Better Lesson.
See how A/B testing radically improved our results with New Relic’s landing pages.
Unveil the final product
As we recount the missteps, we glean important lessons from IE11’s launch (and its unfortunate failure to reclaim its prior glory).
A lesson from our vaults, with tips to get your next launch right.