There are more than 775,000 apps in the iOS appstore, anyone can launch a startup for $100, and with frameworks like Bootstrap you can launch a product in an afternoon. All of this creativity is great, but it also adds a ton of noise. How do we know if these apps, products and services are really making things better?

As a company we’re constantly challenged by this new reality. We’ve launched a handful of well-received products and could crank out the next one on our list, but we don’t believe that approach gives us the best chance to fulfill our mission. After all, it’s a big one: to define the standards for the future of interface design. We need your help to achieve it.

Introducing DT Labs

Creating an improvement of this magnitude requires the collective energy of all of us who give a DAMN about design. So we created DT Labs, the first platform we know of built specifically for experimental digital design apps. It’s purpose? To find signal among the noise of our own ideas and bring a spotlight to yours. DT Labs is designed to tap into your wisdom to help us identify and define those products that make the Web better.

DT Labs radically changes how we create and ship new products. Ideas are submitted on the platform where they are voted for and improved by smart, design-centric people like you. Let’s just call you design scientists. Based on your feedback, we take only the best ideas and transform them from a simple concept to a fully functioning web app. Think of it as a Kickstarter for digital design, where we put up the time and money to bring great ideas to life.

Enter the lab

We Need Design Scientists Like You

As an early DT Labs member you’ll help set the tone for this innovation platform and the direction for future digital-telepathy products.

DT design scientist are able to:

The Time is Now

DT Labs itself is an experiment. We’ve released this early MVP to get your feedback on where Labs should go and how it can create the most value for you.  But we know one thing: Digital interaction design needs collaboration from passionate people who are willing to push existing standards to create new ones. As our world becomes dominated by screens at every turn, now is the perfect time to huddle up in the Lab and start pushing boundaries together. We invite you to become a design scientist with us and shape what comes next.

See you in the Lab.

  • See you in the lab! Great article, that’s what the web needs; mad scientists that give a damn about design. Also, just gave me a whole new approach on a project I’m working on, thanks Morgan.

    • Morgan Brown

      Thanks Raymond! We’re glad it resonated with you. We look forward to your feedback and help making the Web better. And awesome that it provided you some inspiration to re-look at your work, too. Thanks for coming along for the ride!

  • Nicely written Morgan! Where do I sign-up? This is somewhat similar to an idea I’ve been exploring. Good to know you’re on top of it. 🙂

    • Morgan Brown

      Thanks Mack – glad it sounds intriguing! You can sign up here:

      It’d be great to hear your thoughts and feedback. Thanks for donning your lab coat — see you inside!

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  • Harold

    Sounds awesome! For a minute there I thought I was in the 90’s, but with community grit instead of airy bullshit. Cool experiment, looks exciting!

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