Our great founder and leader is set to present a comprehensive discussion on “Big Bang: Technologies that Will Change Your Marketing in 2007” and you don’t want to miss this. As the winter months approach and marketers around the world are tweaking, analyzing and trying to improve their existing strategies, Chuck will be there to give them some insight on how to achieve this.
The presentation will also include prominent technology trends you should definitely pay attention to:
- User Identification: With so many new accounts out there – how do we keep track of it all? Enter Identity 2.0. This presentation will explore the positives and the negatives of this newly proposed standard for website authentication.
- Green Marketing: Green may be one of the hottest terms in the press right now, but are you utilizing green marketing to help the environment and your business? We will discuss the idea behind greeninternet.org and explain how you can benefit from green marketing online.
- In-Game Advertising: With an expected $1 billion in spending by the end of the decade, in-game advertising is a hot new marketing realm. The $10 billion gaming industry is growing in size and in demographic. We will investigate the marketing opportunities of in-game advertising as well as “real life” online gaming phenomenon such as Second Life.